Award-winning sales rep and Sir Speedy Printing and Marketing Services franchise owner, Phillip Crum, talks about the differences between marketing and sales efforts and how they should work together.

Sales intelligence applications have changed the sales landscape much the same way that the Bloomberg Terminal changed Wall Street. Social selling is driven with accurate sales intelligence. Sales productivity increases as more data is captured with trigger events being the action. InsideView, the social CRM application which brings comprehensive sales intelligence gained from social media and traditional sources directly into any CRM platform for increased sales productivity and revenue.
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