Kognitio Names Michael Hiskey as Vice President, Advertising and Business Development

Michael Hiskey new VP Marketing and advertising and Company Development at Kognitio

Chicago (PRWEB) December 31, 2011

In-memory analytics pioneer Kognitio today named Michael Hiskey the new Vice President, Marketing and advertising and Company Development, bringing a wealth of strategic and marketing and advertising expertise to the company.

As the VP, Marketing and advertising and Enterprise Development, Mr. Hiskey will be responsible for messaging, technique, advertising operations and company development on a international scale. He will drive the strategic advertising and marketing path for the company’s confirmed in-memory analytical information warehousing platform, as nicely its market-leading Cloud remedy, both of which allow customers to tackle Huge Information difficulties and leverage analytics to gain enterprise insight from complicated data sets.

Mr. Hiskey joined Kognitio as Business Development Director from IBM Corporation, exactly where he managed a international team of information warehouse and company analytics subject matter specialists and played a pivotal function positioning the IBM acquisition and integration with Netezza. In the course of his time at IBM, Mr. Hiskey held numerous executive and managerial marketing and advertising and business development positions. Prior to his successful career at IBM, Mr. Hiskey was Company Development Manager at Informix Computer software, where he worked closely with sales and management teams to drive advertising and marketing programs and sales initiatives.

“Michael has deep global domain expertise in the data warehouse organization and an outstanding background in strategic marketing and advertising and enterprise development,” mentioned Steve Millard, COO of Kognitio. “He is well-connected and has deep ties to the data warehouse space important to the good results of Kognitio. He’ll be a wonderful asset as he heads up the marketing and company development operations.”

“Kognitio has a verified analytic product that functions – a marketer’s dream. As VP, Advertising and marketing and Organization Development, I look forward to progressing Kognitio’s international advertising technique and pushing it to the next level,” stated Mr. Hiskey. “Kognitio has an impressive senior management team and I am proud to be a component of that I intend to push the boundaries and produce much more organization for an already established and successful business within the data warehouse and analytics space.”

Mr. Hiskey holds a Master of Business Administration (MBA) with a focus in marketing and management from Columbia Company School. Previously, he completed a Bachelor of Science: Organization Administration in finance and advertising at the University at Albany, State University of New York and has completed an extensive quantity of leadership and management courses.

Kognitio is a lengthy-standing innovator in data warehousing and enterprise analytics. The organization pioneered many of the technologies now employed by state-of-the-art data warehouse and business intelligence systems including the very first in-memory analytic database, the original information warehouse appliance and the world’s very first cloud-based solution: Information Warehousing as a Service. Kognitio’s award-winning analytical accelerator is the fastest and most scalable analytical data warehouse. It runs alongside any enterprise data shop or Hadoop cluster to allow firms to turn huge amounts of raw, complicated information into important business insight. Kognitio customers span industries such as client loyalty, marketplace research, CPG, retail, telecommunications, financial services, insurance, gaming, media and utilities. Kognitio does its main software program development in the UK with headquarters there and in the U.S.

To find out far more about Kognitio, go to http://www.kognitio.com and follow us on Facebook, LinkedIn and Twitter



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